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Preeti Sharma

The 4 Cs That Every Budding Entrepreneur Should Know Before Taking The Leap

The idea of building a sustainable enterprise from scratch is an alluring one. However, it takes plenty of courage and conviction to finally take that leap of faith. Here are 4 tips that can prepare you better and give you the boost that is required to put your plans in action.

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Preeti Sharma

Tips For Recruiting The Right People For A Startup

Hiring the right talent to expand an entrepreneurial venture successfully is one of the biggest challenges that most young start-ups face today. If you are one of them, here are some tips that can help you sharpen your recruitment strategy to hire smarter and faster.

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Preeti Sharma

Design Thinking – A Philosophy That Has Helped Big Corporations Create User-Centric Products

Design Thinking is a unique problem-solving philosophy that focuses primarily on the needs of its users. Furthermore, it helps organisations design creative solutions that not only fulfill the requirements and aspirations of customers but also go over and beyond to achieve sustained user delight.

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Arani

How can you incorporate Artificial Intelligence into your business? Hint: It’s not too difficult.

Artificial Intelligence is here and it’s time for you to use it — now! In this article, I discuss AI various use cases for your business with examples from the industry and a clear roadmap to incorporate AI into your business.

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Arani

The guy who predicted losing his job to Artificial Intelligence

And prevented being a martyr of the fourth industrial revolution

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Arani

How to host a website on Google Cloud and add a security certificate

If you are taking the plunge from Godaddy/ Host Gator shared or virtual private hosting to a more secure (cheaper and scalable) Google Cloud (or Amazon AWS), following steps will be useful. Though the steps are tailored for Google Cloud Compute Engine LAMP instance, modifying them for Amazon AWS is not very difficult.

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External Resources

A curated list of resources we like


Consent for kids For parents and kids
Good for parents to show kids, while discussing consent, especially boundaries.


How to cultivate a culture of consent by talking about body sovereignty with kids For parents
TedX talk that gives parents solid tips on how they could teach this at home


Tea Consent For parents, and older children
If consent were tea analogy. Applicable primarily to understand sexual consent


Consent is Sexy For parents
Good resources for parents to read more. Perhaps share with older children in immediate and extended family


Planned Parenthood For parents
Dedicated resources for parents to discuss body, identity, reproduction, relationships, personal safety and sex and sexuality


See all resources

The Brand Called You Podcast

Video series with Ashutosh Garg, Founder, Guardian Pharmacy in association with Equation Coaching

The Brand Called You (Episode 1)

With over 35-40 years of experience, working with multiple brands and founding the second largest pharmacy chain in India, Ashutosh Garg pondered over what is...

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What does it take to be an entrepreneur?

The Brand Called You (Episode 3)

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Brand Called You: Lessons and Rewards With Yash Gupta

In a candid conversation with Yash Gupta, Ashutosh Garg delves into all the lessons and rewards Mr. Gupta experienced through the many years of his businesses. Mr. Yash Gupta...

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